Ensuring effectiveness
Usability is often the most neglected aspect of websites, yet in many
respects it is one of the most important. If visitors can't use your
site, they will leave and never become customers.
more
on usability...
Functionality should be useful. Many websites have lots of amusing and
clever functions that do nothing useful and add nothing to the user's experience.
Put yourself in your customers shoes and ask - what's this really for?
more on functionality...
Monitoring your website statistics is essential to measure and refine
your web strategy.
more on monitoring...
Case study
Meditation training and consultancy
"We enable organisations and employees to benefit in a very practical
way from meditation."
www.asunya.com
