Weekly SEO News

SEO is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines.

Here is our weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.

Your website is the first result on Google? You can do better (and here is how to do it)!

June 20th, 2017

Being ranked on Google's first results page as the first result is a great thing. If you have such a ranking for the right keywords, you will get thousands of targeted visitors. Did you know that your website can rank even higher? Read this article to learn how to do this.

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DMOZ is gone and you have to act: how to optimize your Google snippets

June 13th, 2017

Google has stopped using DMOZ for the snippets that are displayed on the search engine result pages. Search result snippets are very important. Your website will get more visitors if your pages have descriptive and relevant search result snippets. Read this article to learn how to influence the snippets that Google uses for your web pages.

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Time is precious: things you can avoid when you optimize your website

June 6th, 2017

Time is limited and you cannot do everything when you optimize your web pages. If you focus on the wrong things, you will waste a lot of time and money. There are some things that you can do to make sure that you optimize your website as efficiently as possible.

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Update: how many clicks get the results on Google's first results page?

May 30th, 2017

It's important to be listed on Google's first result page. If people cannot find your website in the search results, they won't visit your website. How important exactly is it to be listed on Google's first results page?

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SEO case study for the home building industry (including concrete recommendations)

May 23rd, 2017

Search engine optimization (SEO) can be difficult and time-consuming if you don't know what to do and where to start. For this reason, we're going to regularly perform SEO case studies for different industries. We show you what we would do to improve the website's rankings on Google using only white-hat methods that are approved by Google.

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New in SEOprofiler: Google algorithm updates (and three other things)

May 16th, 2017

The Ranking Monitor is one of the most popular tools in SEOprofiler. We have added several new features that make working with your rankings even easier than before. Read this article to learn more about the new features.

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Can you optimize your website for Google RankBrain?

May 9th, 2017

Google's RankBrain system is Google latest signal in Google's ranking algorithm. While good links from other web pages and the content of the web pages are still the most important signals, RankBrain has become an important addition. Can you optimize your website for RankBrain? And if so, how?

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More than 850 websites that could link to your website

May 2nd, 2017

The Starter Backlinks tool is a curated list of high qualitywebsites that are willing to link to other sites. All links in the tool have a high Link Influence Score (LIS). That means that links from these websites have a positive influence on the linked pages.

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How to check your web pages for duplicate content (and improve your rankings at the same time)

April 25th, 2017

Duplicate content is an issue for many webmasters. Although there is no penalty for having duplicate content on your website, Google's ranking algorithms filter duplicate content so that it can look like a penalty. Find out how to avoid duplicat content on your website.

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How the loading time of your web pages affects your search engine rankings (and your bottom line)

April 18th, 2017

Google likes fast web pages. According to Google's John Mueller, web pages should load within three seconds or less. Page speed is a factor in Google's ranking algorithm. This article explains how to check the loading time of your web pages.

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New in SEOprofiler: how does your website look on different devices?

April 11th, 2017

If you do not know how your website looks on different devices, some customers might get an ugly website. That's not good for your business. For that reason, you should check your website to make sure that your website visitors get the correct design. Fortunately, there's an easy way to test your website without buying multiple devices.

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How to use the new Website Audit tool in SEOprofiler

April 4th, 2017

The new Website Audit tool in SEOprofiler offers many powerful features that will help you to get better rankings for your web pages on Google and other search engines. Here's how to use it.

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How to use structured data and other technologies to improve the display of your web pages in the search results

March 28th, 2017

Structured data markup and other technologies can help you to get prettier listings on Google's search results pages. For example, pages that contain structured data markup for recipes look like this on Google. SEOprofiler offers many tools that help you with structured data markup and other technologies.

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Google prefers HTTPS sites - Are your site security settings correct?

March 21st, 2017

Some time ago, Google announced that they planned to use HTTPS as a ranking signal. Later, Google said they they started indexing HTTPS pages by default. Checking the security settings of your website is easy if you have a SEOprofiler account. Among many other important things, the Website Audit tool in SEOprofiler also checks the security settings of your server. You get a detailed check of the security settings of your website, as well as tips on how to improve these settings.

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How does a mobile crawl of your website look like?

March 14th, 2017

Google has been very clear: mobile pages are going to be more important than the desktop versions of your web pages. In the near future, Google's index will be a mobile-first index. Are your pages ready for Google's new index? How doe your web pages look like when they are crawled by a mobile bot?

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