Weekly SEO News

SEO is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines.

Here is our weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.

New in SEOprofiler: progression charts on the overview page

September 19th, 2017

We have added another new feature to the Ranking Monitor in SEOprofiler: the overview page now shows progression charts for all tracked parameters on Google, Google Mobile, Bing and Yahoo.

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New in SEOprofiler: get more customers with better keywords

September 12th, 2017

We have just added another great feature to the Ranking Monitor in SEOprofiler. The new feature shows you the related keywords that you should monitor to make sure that you really get all of the visitors that are interested in your products and services.

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New in SEOprofiler: the improved Ranking Monitor

September 5th, 2017

We're working on many new features that will make the Ranking Monitor in SEOprofiler even better as it is. The first new feature is an improved 'Ranked keywords' page that has a much better overview of the different ranking types. Read on to learn more about the new features.

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The importance of search engine optimization (and why you really need it)

August 29th, 2017

Most businesses know that search engine optimization is a must-have if you want to be successful with a company. If you're still unsure, or if you have to convince management, you should read this article.

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Checklist: are the links that point to your website good links?

August 22nd, 2017

Links are still the most important factor in the algorithms of Google and other search engines. The right links will have a major impact on the rankings of your web pages. If your website has too many spam links, your website will get in trouble (although Google has lowered the negative influence of bad links). The following checklists helps you to find out if a link is a good or a bad link.

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How does Googlebot render your pages?

August 15th, 2017

Google has published a new page on which Google explains how Google renders web pages for indexing. Googlebot uses a web rendering service (WRS) that is based on Chrome 41 (M41). Generally, WRS supports the same web platform features and capabilities that the Chrome version it uses. However, there are a few exceptions and differences that you should keep in mind.

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Do not get in trouble: check these four crucial website elements

August 8th, 2017

When you do an SEO audit to validate the indexability of your web pages, you have to consider many technical items. Without an error-free website, it will be very difficult to get good visibility in Google’s organic search results. Here are the top four technical things that you should check on your website.

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All or nothing. Be the winner in three rounds!

August 1st, 2017

Website promotion is often a "the winner takes it all" game. That means that the best website will get the deal and all other websites will get nothing, no matter how good they are.

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Flat or deep? How a solid website structure can help your search engine rankings.

July 25th, 2017

The structure of a website is not a large factor in Google's ranking algorithm. However, a solid website structure helps search engines to understand your website content and the relationships between the different pages of your website. A well organized website helps your users to find what they are looking for, and it helps search engines to understand the purpose of your website.

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The top 9 on-page optimizations that you can do to improve the position of your website on Google and other search engines

July 18th, 2017

Every Internet marketer knows that good links from other websites are the most important factor in Google's ranking algorithm. However, there are several things that you can improve on your website to make sure that your pages get higher rankings on Google. Here are the top 9 on-page things that you can do to improve the position of your web pages on Google and other search engines.

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SEO case study for a car repair shop (including concrete recommendations)

July 11th, 2017

People who are new to website promotion quickly find out that search engine optimization (SEO) can be difficult and time-consuming if you don't know what to do and where to start. For this reason, we regularly perform SEO case studies for different industries. We show you what we would do to improve the website's rankings on Google using only white-hat methods that are approved by Google.

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How the canonical tag can hurt your search engine rankings

July 4th, 2017

Although there is no duplicate content penalty, search engines might pick the wrong version for the search results. The canonical tag enables you to show search engines the preferred version of the page. Unfortunately, this tag can also hurt your search engine rankings.

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How to discover your hidden rankings

June 27th, 2017

If you worked on your website to get high rankings for your targeted keywords, chances are that there a dozens (sometimes hundreds) of hidden keywords for which you have high rankings. By optimizing the pages that rank for these keywords with the right call-to-action, you can bring additional high-quality organic traffic to your website.

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Your website is the first result on Google? You can do better (and here is how to do it)!

June 20th, 2017

Being ranked on Google's first results page as the first result is a great thing. If you have such a ranking for the right keywords, you will get thousands of targeted visitors. Did you know that your website can rank even higher? Read this article to learn how to do this.

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DMOZ is gone and you have to act: how to optimize your Google snippets

June 13th, 2017

Google has stopped using DMOZ for the snippets that are displayed on the search engine result pages. Search result snippets are very important. Your website will get more visitors if your pages have descriptive and relevant search result snippets. Read this article to learn how to influence the snippets that Google uses for your web pages.

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